Media analyst Dan Kennedy jumps back in from his vacation to examine the entire distasteful Swift Boat Veterans for Truth Republican Lies situation.
Kennedy finds a bunch of blame to go around:
The media have not necessarily done a horrible job of covering the claims of Swift Boat Veterans for Truth. Indeed, if it weren't for news orgs such as the New York Times and the Washington Post, it might not be as clear as it already is that the vets' claims consist of nothing but ugly lies.
Still, editors and news directors should consider that the way they practice journalism allowed the lies to circulate and propagate, putting John Kerry's presidential campaign on the defensive and costing him a few points in the polls heading into the Republican National Convention.
The outrageous claims of the Swiftvets - that one of Kerry's Purple Heart wounds was self-inflicted, that he and his crew weren't really under fire when he rescued James Rassmann and won the Bronze Star, that he executed a Vietnamese kid in a loincloth in winning the Silver Star (it was actually a Viet Cong soldier with a grenade-launcher) - should have been treated as presumptively untrue from Day One.
That is, of course, true. The documents back up Kerry's version of events. Plus, as Kennedy notes, the Boston Globe has already done extensive examinations of Kerry's war record on at least two occasions.
But, as Kennedy explains, today's media procedures do not necessarily emphasize finding the truth.
But the Swiftvets and their shadowy backers understood something about the media: if you make an accusation, news orgs will cover it, get a response from the person or persons being accused, and run with it. Truth isn't the issue, at least not in day-to-day campaign coverage. Getting both sides is the name of the game, even if there isn't a single reason to believe one side and every reason to believe the other.
This is a deplorable situation. (So-called liberal media, indeed!) Getting a hard-right conservative and a moderate liberal to comment is not reporting. It is not objectivity.
Sometimes there are facts. Reporters should be trying to find them.
Kennedy continues to note how the Bush campaign is trying to pivot this story off of the Swift Boat accusations and into a general discussion about campaign finance. By doing so, the Bushies hope to hide their complicity in this slander of Kerry and muddle the advertising issue.
(Not that many reporters have noticed, but there is a large difference between the Swift Boats 527 and the MoveOn Political Action Committee, as Atrios has explained.)
The bigger difference between the two efforts, though, is the fact that one is based on lies and other in truth. As Kennedy writes:
What the Swiftvets are doing is as dirty and shocking and disgraceful as anything done in modern political history - far worse than the infamous Willie Horton ad that George H.W. Bush's supporters ran in going after Michael Dukakis. Kerry cannot let the lies of the Swiftvets be held up as somehow the same as entirely truthful ads questioning Bush's missing months in the Texas Air National Guard.
Our (so-called liberal) media also should not fall into that trap. But I doubt our reporters and television talking heads will be able to avoid it.